The Jersey Devil.  This project was based on a mythological creature called the Jersey Devil.  I loved this idea because it was a less "famous" story and I found the story interesting.  It tells of a mother that was pregnant and said "I hope my child is the devil".  Sure enough, when she gave birth, the creature came out with a goat's head, bat wings and cloven hooves.  It swooped out of the house through the chimney.  Modern day people still speak of the creature, saying they have been terrorized by it.  

 

I thought the story fit well for a skateboard company.  I used a warm color palette and lot of texture to give a grungy feel to the brand.